Category Archives: Personal development

Contagious

Contagious by Jonah Berger 6/7 stars Why do some ads work when others don’t? What makes a video go viral? Why on earth is the McRib popular? These are questions that Berger addresses in Contagious. He posits the idea that … Continue reading

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Speaking in Public

Speaking in Public by Reid Buckley 2/7 stars I will not pretend that I enjoied this volume. Buckley does have some decent points about preparation and presence, but it is couched in such vitriolic language as to make the advice … Continue reading

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The Power of Habit

The Power of Habit By Charles Duhigg 6/7 stars I found this book fascinating. Duhigg examines not only the psychology of habits, but also the neurology. The basic idea is that a habit involves four components: craving, cue, routine, and … Continue reading

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The 7 Habits of Highly Effective People

The 7 Habits Of Highly Effective People By Stephen R. Covey 6/7 stars 7 Habits is one of those books that now has its own mythology. Even if you’ve never read it, you have probably heard (or made fun of) … Continue reading

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It’s Called Work for a Reason!

It’s Called Work for a Reason! By Larry Winget 5/7 stars I will admit that I have avoided reading this book for years. Not because I dislike work or am not dedicated to doing a good job. Rather, I had … Continue reading

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